250,000+ Customers
Trusted by a quarter million happy customers.
Free Shipping Over $99
Enjoy complimentary shipping on orders over $99.
30 Day Returns & Exchanges
Easy returns and exchanges within 30 days.
Free 1 Year Warranty
Every piece backed by our 1 year warranty.
Find Your Perfect Piece
Wedding & Engagement Rings
Mark your forever with our wedding and engagement rings, expertly crafted to symbolize your commitment and built to last a lifetime.
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Gifts by Price
From Our Factory to Your Hands
Each piece is handcrafted in our Los Angeles workshop with care and precision, ensuring lasting beauty and quality you can feel from the moment it arrives.
Real Customer Reviews
Rated 4.4 /5 By 4,700+ Reviews
I've ordered a couple of times. Items are high quality and come quickly.
✓ Verified Buyer
I gave it a 10 rating because the prices are affordable and we cut out the middle man.
✓ Verified Buyer
The jewelry is always high quality, I have also never had problems with the company.
✓ Verified Buyer
You delivered exactly what I purchased; it is beautiful; it arrived very quickly; and packaged so that it arrived undamaged. Thank you!
✓ Verified Buyer
Truthful and accurate advertising, price and delivery commitment. Everything we should get when we are purchasing online.
✓ Verified Buyer
I am very happy with factory, direct jewelry, and love their jewelry. If you're not happy, they give you your money back and can't beat them. I highly recommend them. ❤️
✓ Verified Buyer
Great product at a very fair price. Shipped promptly. My son loves it!
✓ Verified Buyer
Great quality and price! Thank you!
✓ Verified Buyer
I purchased this to replace another crucifix ring. The craftsmanship is outstanding. Delivery was so fast. Thank you so much.
✓ Verified Buyer
Overall great company: excellent selection, great prices, speedy delivery, and surprisingly good customer service.
✓ Verified Buyer
I have friends that are always asking me about gold jewelry and and since I've had a good experience with this company and the prices would be the reason I'd recommend this company
✓ Verified Buyer
Beautiful jewelry, Quality, good service, good packaging and promptly delivery.
✓ Verified Buyer
